Most people have a hard time determining the value of digital sports cards. This is not surprising. The market is small and even when you watch auctions, you will see really good cards go unsold. Values can also change quickly.
Sometimes a player will sell for cheap then a month later, the same player cards get expensive. All it takes is one new team collector to come in and start bidding up players and prices can skyrocket.
(On that note, a good example is Coby White. I’m a Bulls fan so I PC Coby and 3-4 months ago, you could get Coby White cards for half of what they sell for today).
Value is Always Subjective
I do a lot of buying on a daily basis but its impossible for one person to know the exact value of every player. Values are different for every collector. When I really want a card I will overpay. At the same time, I often put bids on players that I think I can sell in the future just because no one else is bidding on them.
Most people want cheap cards and great deals. No one wants to overpay for cards. However, this is balanced by collectors that will pay top dollar for specific cards they really want.
Also, you have to realize that there are some collectors that desperately need coins / cash that are wiling to sell their cards cheap. This can lead to a big price shift.
Lastly, some collectors want to quit the app and will get rid of their cards for very low prices. If someone with a large Bulls collection decided to liquidate, Bulls player cards would drop in price.
About this Guide
This is a general guide to help players price their cards in the ballpark. It will be good for the newer collectors or those that are still learning as it will take hours of watching auctions before you get a feel for prices.
Before you read this you may also want to check out the FAQ that includes a glossary of terms. Sports card collectors have their own language. If you are new to digital cards or sports cards collecting, you may want to skim through that page first.
Coin vs. Cash Value
The best way to determine coin value by watching auctions. It can change fast because it's a small market. If you go a month between looking at auctions, expect prices to change.
I like to put coin value on cards. Thats how I price them and then if I'm going to pay cash for a card I use an exchange rate.
As of July 2020, the market rate for Dunk coins is $10 for 100,000 coins so if I'm buying a 1 of 1 Zach Lavine card that I think is worth 100,000 coins, I will offer $10 in cash. A lot of people want to use the retail price of coins in the app, which is $99 for 300,000 coins. That makes it $33 per 100,000 in coins. You just won't find many buyers at that price.
Coin prices can change. Mystery box and other games give out coins. Last fall, it was easy to win the jackpot so coins in the secondary market were cheap. It also depends on how many people are farming coins.
eBay Prices are Worthless
eBay is not a valid market pricing mechanism. There are a lot big problems with it. I don't want this guide to get too long, so if you want to know why, please see this post.
Factors that Determine Card Value
The value of a digital sports card is determined by the following factors:
- Card Count
- Rookie Card?
- Card Style
Card Count - Numbered & Non-numbered Cards
With digital cards, numbered cards mean everything.
Since Panini could duplicate billions of digital cards in a matter of seconds, the only way to create scarcity is to limit cards. I actually think they need to number ALL cards. Maybe they will. Its worth nothing that they numbered all 2015 and 2016 cards, so it will be interesting to see if they pull 2017 Bltiz cards off the market when the 2020 season starts and then put numbers on all those cards. That would definitely help the market.
Except for mega stars, cards need to be under /25 to be worth more than 10,000 coins. The vast majority of cards numbered /25 to /1000 are going to sell for 1000 - 5000 coins in auction. And many of them will go unsold in auctions.
Almost all non numbered cards have almost no coin value. They can be valuable for collectors looking to complete sets but won't sell well in auction. There are a few exceptions. There are 3 types of non-numbered cards.
1. Free Non-numbered Cards - any card from mystery box free squares, free collections, spin wheel and card hunter will have almost no value. Sometimes a mega star can sell but with auction fees its hard to make a profit.
2. Common cards - these are given out free and are included in both cash and coin packs. They are non-rare cards and have no value.
3. Paid Pack Inserts - These are cards found in both cash and coin packs. When you open the pack, you will see it flash "rare." (numbered cards flash super rare). There are some inserts from packs that can have a small amount of value. Sometimes 500-2000 coins. Usually cards of currently released packs sell better as there are collectors eager to complete sets.
Old Seasons - A lot of people quit the app over the past few years. Mega stars and rookies in 2017 can still go for 1000 - 5000 in auction even if they aren't numbered. In Dunk, you sometimes see Jayson Tatum rookie non-numbered cards sell well in auction. In Blitz, 2017 Patrick Mahomes, Deshaun Watson and Christian McCaffrey cards have good value even non-numbered and can sell for over 5000 coins.
Players Are A Major Factor
Hello Captain Obvious!
There is an enormous difference between mega stars, stars, retro and average players.
The value of the mega stars can get extremely high. Especially when there is only 1, 3, 5, 10 versions of the card and almost every collectors wants those players. The prices can get bid up extremely high.
This will always change as player performance changes but these are the mega stars that get the most value in July 2020 in Dunk:
- Zion Williamson
- Ja Morant
- Lebron James
- Kobe Bryant
- Luka Doncic
- Trae Young
- Giannis Antetokounmpo
Obviously Kobe's unfortunate death increased the value of his cards. Some players will start playing better and can vault into this group. Next year, the best in the 2021 class will pop into the mega star category. You might see guys like Ja Morant and Trae Young prices cool off for a bit much like Tatum and Fox cards dropped in price after their 2017 rookie years.
In the NFL, the mega stars in Blitz are:
- Patrick Mahomes
- Lamar Jackson
- Kyler Murray
- Christian McCaffrey
- Saquon Barkley
- Dak Prescott
- Ezekiel Elliott
In the NFL, this changes even faster than the NBA. It will change again when the new rookie class comes in. Joe Burrow is going to be the highest price card because he's a top pick like Kyler Murray in 2019. If Kyler only plays average you will see his prices plummet the same way Mitch Trubisky prices dropped after he played poorly. QB's generally have the highest value but since its a very difficult position, many players underperform. There was a time when Watson and Marriota prices were insanely high but these card prices are now much lower as both players lost their starting QB jobs.
Stars but not Mega Stars
Anyone that is an All Star or Pro Bowler but not a mega star is usually in the 2nd tier. This would be like Anthony Davis, Damian Lillard or Kyrie Irving in the NBA. Players like Derrick Henry, Tyreek HIll or Davante Adams are second tier in the NFL.
In the NBA , these are usually players that score 20+ points a game. In the NFL, its almost always offensive players. Think NFL players that rush/rec 1000 yards plus most starting QB's.
Along with current stars there are a few retro players and Hall of Famers that have some demand. Demand for retro hall of famers is lower than most current stars. Most digital card collectors prefer current players. There are some retro players that tend to get a bit more demand like Allen Iverson, Dennis Rodman and Magic Johnson on Dunk. On Blitz, there is still decent demand for Dan Marino, Walter Payton and Barry Sanders.
After you get past stars and Hall of Famers, you are looking at players that only have demand from team collectors.
This is subjective but it makes a big difference. There are so many different styles and certain card styles have more demand.
Often collectors are looking for patch cards, auto cards, laundry tags, NBA logoman cards and NFL shield cards. Card style is a big topic. I created a post that explains more about different card styles along with images.
Any sports card collector shoudl know that rookie cards have more value and more demand. The mega stars have really high value regardless of the year but there can be a huge difference in rookie cards for the regular stars.
I would pay 20K for an Immaculate standard patch auto /25 of Saquon Barkley for 2018. I probably would pay 6k-8k for a patch auto of Saquon Barkley from the recent 2019 Immaculate pack.
You won't always get double prices but just be aware of whether a card is for a rookie year player when you are looking at auction prices.
Specific teams have more value. In the NBA, Lakers and Celtics have more fans and more demand. There is still good demand for Bulls and Knicks players even though those teams haven't done well in recent years. Still solid demand for Golden State Warriors due to winning multiple championships in recent years.
There are more Cowboys collectors than any other team on the Blitz app right now. I always try to find deals on Cowboys players as they are great for trading. The old school teams like the Bears, Packers, Giants have a lot of fans. And of course the Patriots have lots of fans so players on these teams have a bit more demand.
Some brands have a lot more demand. Flawless, National Treasures and Immaculate are good examples and available for both NBA Dunk and NFL Blitz. Those cards will be more valuable than low end packs like Donruss.
For physical cards, the seasons don't matter except for determining rookie cards and really old vintage seasons sometimes are known for short prints. But in digital cards, the season is important.
The app has changed around quite a bit. Blitz use to be called Gridiron. People come and go so the older cards have a much lower population than new seasons. Look on the auction and you will normally see ZERO to 10 cards for auction in 2015 and 2016. You'll see hundreds of cards being auctioned for 2018 and 2019.
For 2015 and 2016 cards I view a /100 like its a /15 or /20 of 2018 or 2019 cards. The 2017 cards are a little more common but I definitely put more value on a 2017 card than a 2018 card.
Basic Price Guide
I’m a bit reluctant to post this because it absolutely will not work for every player, but I think its necessary to give a general idea of value. This is how I look at price for average stars players. Think someone like Damian Lillard in Dunk and Derrick Henry in Blitz.
- Non-numbered card hunter: 0 - 300 coins
- Non-numbered commons: 0 - 300 coins
- Non-numbered mystery box: 0 - 500 coins
- Non-numbered inserts from pack: 300 -1000 coins
- Numbered 500 to 2500: 700 - 1000 coins
- Numbered 101 to 500: 1000 - 2000 coins
- Numbered 51 to 100: 2000 - 3000 coins
- Numbered 26 to 50: 2000 - 5000 coins
- Numbered 11 to 25: 4000 - 6000 coins
- Numbered 6 to 10: 7,000 - 20,000 coins
- Numbered to 4 or 5: 20,000 - 30,000 coins
- Numbered to 2 or 3: 30,000 - 60,000 coins
- Numbered to 1: 60,000 - 100,000 coins
A few things to note:
Whether I go the high or low range depends on the card style. I like to collect RPA's (rookie patch autos) so I bid higher on those. Unique patches like logomans, shields, laundry tags, nike patches are going to be higher end and if I really like that card, I will bid higher than this range.
I rarely try to sell a non-numbered card of a star. My general rule is I only sell non-numbered mega stars because if you put up 10 Lillard cards, 3 might sell and you’ll pay fees on the other 7. If you put up two of each Zion, Lebron, Ja, Giannis and Luka, usually 7-8 will sell so you will make enough money to cover fees.
I see a lot of 25 to 100 CC cards that get posted for cheap prices. I will pay 1000 coins for just about any all star or pro bowler thats numbered under 100.
For players I really like I will go up to 3000 coins for a 1 of 100. Sometimes I'll go up to 5000 cons on a really nice RPA of a Bears / Bulls players. I rarely bid more than around 6000 coins for a star unless its a 15 or lower.
- My standard bid for a 1 of 10 for any star is 10,000
- My standard bid for a 1 of 5 for any star is 20,000
- My standard bid for any 1 of 3 is 30,000
- My standard bid for a 1 of 1 is 50,000
However, I really only go after low CC’s with at least some kind of patch, mem or auto. I generally don’t buy the low CC base cards like this photo on the right. Its a nice card but I only buy those if I can get them for a great price.
Summary of Card Values
It takes some time watching auctions to get a feel for cards prices. If I'm selling a card of a player I'm not familiar with, I try to search for that player and write down bids.
Once I get a vague idea of what the card might sell for, I will normally just start the bid about the lowest I think it could go. If I'm not in need of coin then I put a high buy it now and let the market go to work. I also don't get discouraged when a card doesn't sell. It can take 3 or 4 auctions before it sells.
I have sold a lot of cards that I put up for 30k to 60k that didn't sell for 3-4 auctions. But rather than dropping price to 10k or 20k, I just stayed patient. Then the right buyer comes in and Buys it Now at 60k. The Fee for no sale is 250 coins so why drop to 10k and lose 10k+ just to save on a 250 coin fee?
Last thing. We all have different opinions. People in the community will always talk about value. Some might think a cards worth `100k while others would say 30k. Sometimes that gets people nervous about whether they paid too much or sold a card for too cheap.
My advice is stop worrying about what others think. If I want a Coby White card, especially if its like a /5, I might pay 100k or even 200k when a Knicks fan wouldn't pay 20k. It all depends on if I like the card and want it in my collection. You collect long enough you will overpay for a ton of cards and you will sell cards for way too cheap. You will also be shocked when someone buys a trash player for more than a Lebron card. It just happens because we all have different opinions.
Hope this helps my friends.